All proceeds will be donated to fight childhood cancer through Cycle for Survival.
Cycle for Survival, owned and operated by Memorial Sloan Kettering Cancer Center (MSK), is leading a nationwide (USA) movement to beat rare cancers. Since its inception in 2007, Cycle for Survival — with support from its founding partner Equinox Fitness — has raised more than $208 million as of 2019. Cycle for Survival directly allocates 100% of all donations to rare cancer research led by MSK within six months of the events.